EDUCATION
with
Courses, mentorships, templates and photography education for brand photographers.
DOES THIS SOUND LIKE YOU?
I'm in a lane of photography that isn’t a good fit for me.
I feel like a shift is happening in my business, but I'm not sure what to do.
I think weddings are the only way to make BIG money in photography.
I'm not making the level of income I need or desire.
I feel constantly defeated and like everyone else has it all together while I struggle on my own.
I'd love to work in the commercial space but have NO idea how that industry works.
Our time-tested, on-the-job proven methods available to you via online education.
Online Education from Erica + Jon!
Our personal journey of transitioning from wedding + lifestyle photography into the brand photography space inspired us to help educate others looking to do the same. We faced so many stumbling blocks along the way.
So many hard learning curves we paid tuition to learn ourselves through - whether emotionally or financially. Our online courses take those hard-learned lessons and bring them together in cohesive, replicable systems YOU can follow.
An in-depth program teaching you how to market yourself as a brand photographer and attract ideal clients, establish a pricing model that gives you clarity and confidence, and a licensing strategy that builds recurring income for your business beyond the shoot!
The Pricing + Licensing Course
2
A fundamental implementation program where you'll learn the confidence in understanding how to plan, style, and create marketing imagery for brands. Real resources and hands-on learning experiences that will dramatically improve your processes!
1
The Planning + Styling Course
e+j COURSES
— Rachel J. / Brand Photographer
"I just finished the P+S course and wanted to tell y’all that you NAILED IT! The brand photography market was in desperate need of better educational content and you really came through! The live demos were my FAV and I’m so excited to be a part of your growing community!"
"Ya'll NAILED it!"
— Katherine S. / Brand Photographer
"Not only are these two amazing photographers, but their heart for education and sharing their knowledge is unparalleled! The phrase "you don't know what you don't know" was never so true! Thank you again Erica + Jon for your time, expertise, and heart for others — I so appreciate it!"
E+J RESOURCES
Not ready for a full on course? We got you! Grab our most used resources and guides to get started asap!
The E+J Client Experience Email Templates are the exact emails we send our clients for every step of our client experience! Never sit starting at a blank screen again! Instead, have confidence in your client communication knowing that you are clearly communicating, setting expectations, and creating an experience your clients rave about.
Client Email Templates
The Planning Template
The Brand Questionnaire
Our step-by-step process for effectively interviewing brands to understand who they are, what they need, and ultimately discover how you can serve them best. It's our tried and true answer that puts and end to never-ending email chains or half-completed questionnaires.
Unlock the secret to our ridiculously successful personal brand photoshoots with this guide! This template doubles as a planning guide for you and a beautiful presentation for your clients. You'll also receive a video tutorial on how to customize the guide to work for you and your clients.
(Tech Requirements: InDesign or Canva)
— Amber L. / Brand Photographer
"I just finished my first brand session discovery call using the brand questionnaire! I have always gone the online questionnaire route before and I think I’m converted. The back and forth dialogue gave me such a deeper understanding than I would have gotten with my old method!
WHAT We've
— Renee B. / Photographer
"Erica and Jon have two amazing resources already done that you can buy from them even if you don’t take their course (branding questionnaire and planning guide). It would save you soooo much time and would be worth the investment if this is something you are planning on doing."
WHAT We've
E+J CONTRACTS
Brand Photography has its own legal jargon.
Eliminate the worry and plug our commercial contracts into your own workflow, without spending thousands on legal fees!
Our Brand Photography-specific service agreement is an easy to use template that clearly outlines your services, lays out the expectations between you and the client, and ensures you never run into that 'wish-I-woulda-had-them-sign-something' feeling again!
The Brand Photography Service Agreement
Our Commercial Image Rights Agreement is a plug and play template that helps you issue clear and concise image rights agreements (licensing) to your clients for both Digital and Physical use applications.
The Commercial Image Rights Agreement
E+J RELEASES
Hiring talent, renting locations, or dealing with minors?
Trust us, you don't want to go this alone. Our releases are built by lawyers for photographers working with brands!
The Commercial Adult Model Release is custom built to work with both professional or volunteer talent on brand photoshoots.
The Adult Model Release
The Location Release
The Minor Model Release
The Commercial Minor Model Release is custom built to work with both professional or volunteer talent on brand photoshoots, with special attention dedicated to the needs of working with minors.
The Commercial Photoshoot Location Release is custom built to meet the specific needs for securing permissions and releases for locations from property owners or managers for brand photoshoots.
— MADDIE PESCHONG
My name is Maddie, and I am an Erica + Jon fan girl ;) When I found out they were offering mentoring, I jumped on the opportunity. They are a wealth of knowledge on the topic of business, but also so approachable. I had specific questions and they got right down to business, answering them all. It felt amazing to finally talk to someone who understood exactly what I was talking about, and had been in my shoes! I feel so much more equipped to taking on my growing client now thanks to these two!
"Highly recommend Erica and Jon as photography mentors!"
+
-
— RACHEL DAVIES
I found out about Erica and Jon at the right time where my business was evolving into a new direction. I suggested my new idea, they were very helpful had a great insight and were very encouraging. They understood what I was trying to achieve and proved me that I can do it. They explained why it would work and recommended actions to take. My mentoring session with Erica and Jon has been a great experience. I would highly recommend them!
"They had great insight and were very encouraging!"
+
-
— Sarah Gualtieri
Erica and Jon are incredibly talented photographers. I searched for photographers all over the country when looking for advice on how to start my own photography business. They were incredibly kind and took the time to answer every one of my questions thoughtfully. Their expertise in brand photography was obvious and I'm grateful that I had the chance to learn from them. After our call I made just a few of their suggested changes to my website and saw results the very next day!
"Highly recommend Erica and Jon as photography mentors!"
+
-
Wondering about the gear in our bags or what our go-to solutions are for off-camera lighting and modifiers? Grab our FREE Gear List complete with links and exclusive discounts just for you!
freebie alert!
Want Our Personal Gear List?
OUR PARTNERS + SPECIAL OFFERS
50% OFF
your first year!
5% discount
on your purchase!
Use code:
ERICAANDJON5
5% discount
on your purchase!
Use code:
ERICAANDJON5
Free FlashBender v3 Small Reflector with purchase of $100
Use code:
ERICAANDJON
Our favorite CRM tool that handles everything from inquiries to bookings, contracts to invoicing, and total project management.
The tool we'd never leave home without! The ExpoDisc is our secret to perfect skin tones and white balance on every shoot.
Rogue is a leader in flash modifiers, making a simple Speedlite a powerhouse tool for any shoot.
We exclusively use Nissin flash equipment on our shoots, big or small. Check out their lighting solutions for any shoot!
